At x77u, protecting the personal data of our Pakistani players is a core responsibility — not a compliance checkbox. This Privacy Policy explains exactly what personal information x77u collects from you, why we collect it, how we use and store it, who we share it with, and what rights you hold over your own data at all times.
Six things x77u commits to on every Pakistani player's data — no exceptions
All personal data stored on x77u servers is encrypted at rest using AES-256. All data in transit between your browser and the x77u platform is protected by TLS 1.3 — the same standard used by major international banks.
x77u does not sell, rent, or commercially trade your personal data to third-party marketing companies or data brokers under any circumstances. Your information exists on our platform to operate your account — nothing else.
x77u applies the principle of data minimisation — we only collect the personal information that is genuinely necessary to operate your account, process payments, verify identity, and keep the platform secure.
x77u does not retain your personal data indefinitely. Data is held only for as long as it is needed to fulfil the purpose for which it was collected, subject to applicable regulatory record-keeping requirements.
You can request access to, correction of, or deletion of your personal data at any time by contacting our support team. x77u processes data subject requests within 30 days of receipt without charge.
In the unlikely event of a data security breach that affects your personal data, x77u will notify affected players promptly via their registered contact details and take immediate steps to contain and remediate the incident.
This Privacy Policy sets out the data processing practices of x77u ("x77u", "we", "us", "our") in relation to personal data collected from users ("you", "your", "Player") of the x77u online gaming platform accessible at x77u.net and any associated mobile-optimised interfaces.
x77u operates as an internationally licensed online gaming platform serving Pakistani players. As part of providing gaming, betting, and account management services, x77u necessarily collects and processes certain personal data relating to registered Players. We take our data protection responsibilities seriously and are committed to processing personal data lawfully, fairly, and transparently.
This Privacy Policy should be read alongside the x77u Terms & Conditions, which govern the broader contractual relationship between x77u and registered Players. In the event of any conflict between this Privacy Policy and the Terms & Conditions on the subject of personal data, this Privacy Policy shall prevail.
Scope: This Privacy Policy applies to all x77u registered Players and to visitors who browse the x77u website without creating an account. It applies to data collected online via x77u.net and through any communications you initiate with our support team.
For the purposes of applicable data protection law, x77u is the data controller in respect of the personal data it collects and processes about Players and website visitors. As data controller, x77u determines the purposes and means of processing your personal data.
Where x77u engages third-party service providers to process personal data on its behalf — such as payment processors, identity verification providers, and cloud infrastructure operators — those parties act as data processors under instruction from x77u and are bound by appropriate data processing agreements that restrict their use of your data to the purposes specified by x77u.
For all data protection enquiries, requests, and complaints, Players may contact the x77u data team via the support channels listed in Section 16 of this Privacy Policy.
x77u collects the following categories of personal data from Players, depending on the nature of your interaction with the platform:
| Data Category | Specific Data Points | Collection Trigger |
|---|---|---|
| Identity Data | Full name, date of birth, CNIC number, CNIC scan (front & back) | Registration & KYC verification |
| Contact Data | Pakistani mobile number, email address | Account registration |
| Financial Data | JazzCash / EasyPaisa mobile wallet number, bank account details (for IBFT), transaction history | Deposits & withdrawals |
| Gaming Data | Bet history, game session logs, win/loss records, bonus activity, session duration | Platform use |
| Technical Data | IP address, device type, browser type & version, operating system, time zone, screen resolution | Website & platform access |
| Usage Data | Pages visited, features accessed, click paths, session timestamps, referral source | Website & platform access |
| Communications Data | Live chat transcripts, support email correspondence, account notes | Support interactions |
| Responsible Gaming Data | Deposit limits set, self-exclusion status, cooling-off periods, responsible gaming flag history | Account settings & compliance monitoring |
Special category data: x77u does not intentionally collect special category personal data (e.g., health data, ethnic origin, political opinions). If any such data is incidentally disclosed in support communications, it will not be processed beyond what is necessary to resolve the relevant support query.
x77u collects personal data through the following channels:
x77u uses your personal data for the following purposes:
x77u processes your personal data on the following legal bases:
x77u does not sell your personal data. We may share your personal data with the following categories of third parties, strictly limited to what is necessary for the stated purpose:
No commercial data selling: x77u will never sell, license, or commercially share your personal data with third-party advertisers, data brokers, or marketing agencies. Your data is used to operate your account and protect the platform — nothing more.
The x77u website uses cookies and similar tracking technologies to support platform functionality, maintain session state, and — where you have consented — to analyse usage patterns to improve the player experience. The following categories of cookies are used:
You may manage cookie preferences through your browser settings. Disabling strictly necessary cookies will impair the functionality of the x77u platform. x77u does not use third-party advertising cookies or cross-site tracking cookies.
x77u retains your personal data for the periods set out below, after which data is securely deleted or anonymised:
| Data Category | Retention Period | Reason |
|---|---|---|
| Account & Identity Data | Duration of account + 5 years post-closure | Gaming licence regulatory requirement |
| Financial Transaction Data | 7 years from transaction date | AML regulatory record-keeping requirement |
| KYC Documentation | Duration of account + 5 years post-closure | Gaming licence & AML compliance |
| Gaming Activity Logs | 3 years from session date | Dispute resolution & responsible gaming monitoring |
| Support Communications | 3 years from interaction date | Quality assurance & dispute resolution |
| Marketing Consent Records | Until consent withdrawn + 2 years | Consent audit trail |
| Technical & Usage Logs | 13 months from collection | Security monitoring & fraud prevention |
Following the expiry of the applicable retention period, personal data is either permanently deleted from x77u systems or irreversibly anonymised such that it can no longer be linked to any individual Player.
x77u implements appropriate technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. These measures include:
Your role in security: x77u's security systems are only as effective as your personal account security practices. Use a strong, unique password for your x77u account. Enable two-factor authentication from your account settings. Never share your login credentials with anyone — including individuals claiming to represent x77u.
As an internationally operated gaming platform, x77u may transfer personal data to, and process personal data in, countries other than Pakistan. These transfers occur primarily in the context of our cloud hosting infrastructure and third-party service providers engaged to support platform operations.
Where personal data is transferred internationally, x77u takes appropriate steps to ensure that the transfer is subject to adequate safeguards. These safeguards include standard contractual clauses, data processing agreements with appropriate data protection provisions, and — where applicable — reliance on adequacy determinations by relevant data protection authorities.
Players who wish to obtain further information about the safeguards applied to international data transfers from their x77u account may contact the x77u support team as described in Section 16.
As a Player on the x77u platform, you hold the following rights in relation to your personal data. All rights can be exercised by contacting the x77u support team as described in Section 16:
You may request a copy of all personal data that x77u holds about you. x77u will provide this within 30 days of receiving a valid request, at no charge.
You may request correction of any inaccurate or incomplete personal data held by x77u. Corrections to identity data may require re-submission of KYC documents to verify the change.
You may request deletion of your personal data where it is no longer necessary for the purpose for which it was collected. This right is subject to regulatory retention obligations — financial and KYC records cannot be deleted within mandatory retention periods.
You may request that x77u restricts processing of your personal data in certain circumstances — for example, while the accuracy of data is being contested, or while an objection to processing is being evaluated.
Where processing is based on your consent or contract performance, you may request that x77u provides your personal data in a structured, commonly used, machine-readable format for transfer to another service provider.
You may object to the processing of your personal data for direct marketing purposes at any time. You may also object to processing based on legitimate interests, though x77u may be able to demonstrate overriding grounds that require continued processing.
Where processing is based on your consent — such as marketing communications — you may withdraw consent at any time. Withdrawal does not affect the lawfulness of processing that occurred prior to withdrawal.
Response timeframe: x77u processes all data subject rights requests within 30 calendar days of receipt. For complex or high-volume requests, this period may be extended by a further 60 days, in which case x77u will notify you within the initial 30-day period explaining the reason for the extension.
The x77u platform is strictly for adults aged 21 and above. x77u does not knowingly collect personal data from individuals under the age of 21. If x77u becomes aware that personal data has been collected from an individual under 21, the relevant account will be immediately suspended, the data will be deleted as soon as practicable, and any deposited funds will be returned to the source payment method.
If you believe that an individual under the age of 21 has registered an x77u account or is accessing the platform, please contact our support team immediately via live chat or email so that we can investigate and take appropriate action without delay.
21+ only: x77u takes the protection of minors from online gambling extremely seriously. Age verification via CNIC is a mandatory step in the KYC process for all withdrawal-eligible accounts. If you are a parent or guardian with concerns about underage access, please contact our support team directly.
The x77u website does not contain links to third-party websites for external browsing purposes. Where references to external services — such as payment providers — are made within the platform, those services operate under their own privacy policies which are independent of this document.
x77u is not responsible for the privacy practices or content of any third-party service provider's platforms. Players who access JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, or Raast interfaces as part of the deposit or withdrawal process are subject to those providers' own privacy policies in respect of data processed within those interfaces.
x77u reviews and updates this Privacy Policy periodically to reflect changes in our data processing practices, applicable law, or regulatory requirements. The "Last Updated" date at the top of this page indicates when the most recent version was published.
Where changes are material — meaning they meaningfully affect your rights or how we process your personal data — x77u will notify active Players via their registered email address at least 14 days before the updated Privacy Policy takes effect. For minor clarificatory changes, updates take effect immediately upon publication.
Continued use of the x77u platform following the effective date of an updated Privacy Policy constitutes your acknowledgement of that update. If you do not agree with any update, you should cease use of the platform and close your account before the update takes effect.
For questions, concerns, or requests relating to this Privacy Policy or the processing of your personal data by x77u, please contact the x77u support team via the following channels:
When submitting a data subject rights request (access, rectification, erasure, etc.), please include your x77u username and sufficient information for us to verify your identity. We may request additional identification documents to protect your data from unauthorised disclosure.
If you are not satisfied with x77u's response to a data protection query or complaint, you may have the right to lodge a complaint with the data protection authority in the jurisdiction in which x77u's gaming licence is held. Contact details for the relevant supervisory authority are available on request from the x77u support team.
Fastest resolution channel: For account-specific privacy queries — such as "what data do you hold on me?" or "update my email address" — live chat provides instant verification and immediate action from our support team.
Questions about how x77u handles your personal information? Want to exercise your data rights? Our support team is ready to help — 24/7, including Pakistan public holidays.
21+ only. x77u operates under an international gaming licence. Please gamble responsibly.